Logan Paul and KSI’s esports-focused hydration drink brand, PRIME, have become a major topic of discussion in the industry. Despite achieving notable milestones, such as a $1.2 billion feat and gaining support from MrBeast, PRIME has recently faced criticism.

In a recent announcement, KSI and Logan Paul revealed plans for a $1,000,000 GOLD PRIME contest to celebrate the brand’s billionth sale. The contest promises participants the chance to win 24K gold bottles created in collaboration with TranxNYC. However, the situation is more complex than it appears. An executive from TranxNYC, responsible for crafting the gold bottles, made surprising claims about the company. Curious to know what transpired?
It’s been three days since the popular streamers introduced the 24K gold bottles for the $1,000,000 Gold PRIME contest. While fans are eagerly anticipating the challenge, the creators of these gold PRIME bottles are dissatisfied with the company. A source shared a clip on their X (formerly Twitter) account where the TranxNYC executive and bottle creator stated that he felt disrespected by a PRIME employee named Matt Zucko.
He clarified that his grievance wasn’t against the business itself but rather stemmed from the effort they invested in the contest, including transporting half a million dollars’ worth of gold to Canada. However, complications arose upon his arrival in NYC.